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Thinking Inside The Box: Building Audience With Bundles

interesting take on the multi-box set phenomena.

David Gaughran

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After my marketing post last month, I promised a follow up on box sets. In fact, I’ve gone one better and invited Phoenix Sullivan to do a guest post on the topic.

Today is perfect timing actually because we have just launched SINS OF THE PAST: 5 Historical Novels of Mystery, War and Adventure – just 99c at Amazon, AppleBarnes & Noble and Kobo:

For those that don’t know Phoenix, she’s a self-published author who also runs her own publishing company – Steel Magnolia Press – together with romance author Jennifer Blake. In the last 18 months, Phoenix has also been experimenting with box sets and, as you will see below, the results have been astounding.

I’ve known Phoenix for a while and no-one knows more about Amazon’s algorithms and marketing e-books. When she invited me to participate – along with bestselling authors Denise Domning, N. Gemini Sasson, Monique Martin, and Michael…

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