David Ogilvy “How to Write” Memo (1982)
Use short words, short sentences and short paragraphs In September 1982, David Ogilvy sent the following memo out to all who
Editor. Proofreader. Wordsmith. Fact-Checker. Researcher.
Use short words, short sentences and short paragraphs In September 1982, David Ogilvy sent the following memo out to all who